- To set the standard of excellence among independent business owners
and to provide them with business building resources and networking
opportunities, freeing them to concentrate on pursuing their life's
passions and their business goals.
- To monitor the economy as a whole, both nationally and globally,
from a business, consumer and public relations perspective and funnel
informative details to IBN members for use in the planning and growth of their businesses.
- To educate the public about the benefits, value and quality of Indie
products and services through a variety of channels including
Experience Newsletter. IBN's Member Directory puts retailers, private labelers, freelance writers and editors in touch with
Indies, while IBN's Consumer Guide provides answers to frequently asked questions about
Indie products and services.